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The city administration has announced its intention to completely eradicate illegal outdoor advertising, which “will be removed.” This was how officials explained the raids launched yesterday in Tashkent, during which representatives of the hokimiyat dismantled numerous signs and banners along the streets. According to the hokimiyat, the reason for this action was the numerous complaints from residents and the approval of a unified design code for advertising.
“Recently, there has been increasing criticism on social media regarding chaotic and bright advertising that ruins the look of our beautiful city. We understand your concerns and are actively responding to your comments. The Tashkent Hokimiyat aims to create a harmonious and aesthetically pleasing urban environment,” stated the administration.
Officials emphasized that the chaotic placement of advertisements not only detracts from the visual perception of architecture but also causes subconscious irritation, making it less comfortable to be in the city. The administration is focused on creating a visually pleasant urban space where advertisements blend harmoniously with the architectural landscape.
To regulate outdoor advertising, the hokimiyat has developed a unified design code created by the hokimiyat’s Digital Development Department. This code has been approved by the Competition Development and Consumer Rights Protection Committee and the National Advertising Industry Association, and endorsed by the Tashkent City Council of People’s Deputies. The code was created to improve the city’s aesthetic and to establish a comfortable space for residents and visitors.
The hokimiyat urges advertising structure owners to promptly bring their objects into compliance with the new code. According to the administration, the implementation of a unified standard will not only enhance the capital’s appearance but also create more favorable conditions for businesses by attracting greater attention and trust from potential clients.
To facilitate the transition to new standards, the hokimiyat has developed detailed guidelines for owners of advertising structures. These guidelines cover aspects such as color schemes, sizes, and placement of advertising structures, as well as harmonious integration with the city’s architecture. The instructions are available on the hokimiyat’s official website.
Compliance with these standards, hokimiyat officials emphasized, is an important step toward creating a harmonious urban environment. Thus, the new regulations are aimed not only at improving the external appearance of Tashkent but also at establishing a more civilized approach to outdoor advertising, emphasizing its quality and alignment with the city’s aesthetics.
The article may contain inaccuracies as it is translated by AI. For more details, please refer to the Russian version of the article. If you notice any inaccuracies, you can send corrections via the Telegram bot: Uzvaibik_bot.
